Jeremy Zawodny: "In 2004, RSS is going to go mainstream--and it's going to happen in a
big way. Remember when you first starting seeing URLs appear on
billboards and at the end of movie trailers? So do I. It's going to be
like that. One day we're just going to look around and realize that RSS
is popping up all over the place. And a couple years later, we'll all
wonder how we ever got along without it." (via)